July 27, 2009
British broadband providers are just one set of users harnessing the immediacy of Twitter to communicate real-time service information and handle customer support queries, according to the Top 10 Broadband web site.
While telephone customer service experiences often leave a lot to be desired, companies that have embraced Twitter conversations are finding themselves more able to deal with issues quickly as they arrive.
The other benefit is that consumers switched on to Twitter may well think to check the official status pages first rather than phoning a dedicated support desk. read more