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Establish the Blog SEO Basics

April 2, 2008 by Chris Garrett

In my web career at times I have been both a rabid SEO obsessive and on occasion a potential SEO skeptic. Right now I probably fall somewhere in the middle, which I think is the right place to be.

My working philosophy is always to focus on people rather than technology or particular tactics. It’s the search engines job to please people just as much as it is ours, so if both are doing their jobs right we should have a decent amount of search love.

Having said that, it is worth making yourself aware of some basic Search Engine Optimization, because the only thing worse than being SEO obsessed is being SEO ignorant!

You want to write with readers in mind but without being unfriendly to our spiderbot pals.

  1. Use a modern, spider friendly theme and and SEO plugin
  2. Monitor your Google Webmaster diagnostics
  3. Determine your search terms to use in your titles and inbound links (more the better) with the free Wordtracker
  4. Craft your content to be reader and search friendly with these blog seo tweaks
  5. Monitor your progress against other bloggers with SEO tools

Any other advice for bloggers interested in some light SEO?

Filed Under: Features, Guides

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Comments

  1. Lane says

    April 2, 2008 at 7:01 am

    Hi Chris,

    Another great article. Thanks for the concise, very informative explanation.

    Lane of VeganBits.com

  2. SEO Ranter says

    April 2, 2008 at 9:28 am

    Ah, some more tools I haven’t found before. Thanks!

  3. Chris Garrett says

    April 2, 2008 at 1:16 pm

    Thanks for the kind comments both :)

  4. james alexander says

    April 2, 2008 at 5:06 pm

    it has a lot of new ideas and tools, tips that i don’t know till today……good thought

  5. seo says

    April 7, 2008 at 1:34 am

    thanks for this .. [email protected]!

  6. Michael Anderson says

    April 8, 2008 at 10:33 am

    Nice post. One thing I have noticed is that SEO is a continuous process. It

    cannot be done perfectly in one shot. You have to be on your toes and try out

    different things to get ahead of your competitors. There have been instances

    where my site’s search engines rankings have improved considerably with few

    small tweakings.

    – Michael

  7. James says

    April 27, 2008 at 12:27 pm

    I also would like to add to #1 … when using Wordpess change the URLs from those ugly ones with all the PHP parameters to a nice clean, SE friendly URL.

  8. Chinese SEO Man says

    August 6, 2008 at 4:34 am

    I agree an excellent article and a good point by Michael, it is a constant battle for the top and if you let up you will lose.

    Tom.

  9. George Cleanthous says

    October 27, 2008 at 2:16 am

    This is a great starting point for bloggers. In particular, it’s important to use your target search terms as titles and to keep the content valuable to both search engines and readers…

    http://www.webprofits.com.au

  10. Alex says

    January 15, 2009 at 8:09 pm

    There are a lot more in terms of on-page optimization than titles. Though description and keyword tags are no longer valuable for Google, we cannot discount the fact the other major search engines still use these in ranking sites.

    Few tips for your readers though, use a “nofollow” tags when crafting your on-page. A site owner should determine which among the pages he wants to rank in the search engine and add a “nofollow” tags on those he chooses not to. Doing this he will only pass link juices on important pages. Everyone involves in SEO must know how a link juice is distributed among his pages and external pages from his site.

    Cheers!

  11. Adam says

    July 11, 2009 at 5:14 am

    Thanks for that! Im writting my vey FIRST site! Im still on the front page he he.. But at least Im off to a good start now

  12. Olivia Jade says

    June 26, 2010 at 4:43 am

    Thanks Eddie.. It is very useful info and simple to understand.. I also came across an article about popular SEO myths that are still passed around as SEO tips. http://blog.directorymaximizer.com/2010/06/25/seo-myths-busted/#more-825
    I found it quite useful…

  13. Olivia Jade says

    June 26, 2010 at 5:01 am

    Thanks.. It is very useful info and simple to understand.. I also came across an article about popular SEO myths that are still passed around as SEO tips. http://blog.directorymaximizer.com/2010/06/25/seo-myths-busted/#more-825
    I found it quite useful…

  14. hkcvietnam says

    June 10, 2015 at 6:08 am

    You could have the best content in the world, the most amazing audience and even traffic coming from all kinds of places like social media and referrals. But if the search engines can’t properly access, crawl and index your site none of that matters for SEO.
    Thanks all

  15. d?ch v? it says

    November 19, 2017 at 10:24 pm

    d?ch v? it – https://chauhienphuc.com

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