Making quality blog content that attracts clicks and appeals to readers isn’t as easy as it sounds. Besides having natural writing talent, a blogger needs to be analytical and innovative. There are many tools available to help you boost your performance as a freelance blogger and get the recognition you deserve. Below is a list of the kinds of tools you’ll need, as well as specific recommendations. Let’s take a look.
6 Tool Stacks No Blogger Should Be Without
No matter the industry, bloggers should be on top of hot topics, effectively collaborate with the influencers, and produce engaging error-free messages optimized for search engines and social media. There are lots of tools that can help you on the way. While you may use our picks or search for good alternatives, equipping oneself with the tools to deal with all 5 tasks mentioned below is a must.
Tools for Researching Trends
It is vital to be up to date with what your audience wants to know and what influencers in your niche say. There are many tools to help you out here. For example, Quora can help you find the latest trending topics to help guide your blog content strategy. A question and answer form website will let you know what’s hot and what’s not. It even lets you keep track of frequent questions, letting you know which topics your audience is interested in.
Also, you can use Pocket to create your own list of content worth following and stay aware of the latest trends. An app is designed to let you access the content you need from anywhere. It’s ideal when you need to put out content but don’t have access to your regular workstation. With the Pocket app, you can access all your saved articles, blogs, videos, and other content from your mobile device.
So much more than just editing software, Grammarly actually helps you write better, clearer copy. Even if you have an English degree, you’ll be wowed by Grammarly’s spell and grammar checking software, which takes context into account to give you the most reliable editing experience. What’s more, Grammarly is available as a Chrome extension. That way anything you type online will get the same editing attention.
Similarly to Grammarly, the Hemingway editing app corrects grammar and spelling mistakes, helping you write better copy. What’s different about it is that it’s less intrusive and has a distraction-free writing mode. It’s designed to improve the quality of your writing and make it more direct and concise, just like the famous author’s prose. This makes Hemingway a great tool to take your copy from good to excellent.
The work of a blogger can be so much easier with social auto posters. FS Poster is a great auto post plugin that can transform your daily tasks in a dramatic way. Namely, it allows automatic posting from WordPress to Facebook, Instagram, and other social media at the same time. It also allows scheduling of posts of any kind, tracking impressions and clicks and re-publishing of previous posts, generating hashtags from blog post categories, and even shortening URLs so that your posts look better in the social media. Saving you time while boosting audience engagement and increasing site visits, an automation tool like FS Poster is something no blogger should be without.
Tools for Checking Influencers
Blogging is about much more than just putting your content out there and hoping someone reads it. One way to get your blog content noticed is to use influencers, individuals that promote or recommend your items, to expand your work to social media. Here, Kred can help. It finds the influencers who will generate the most traffic for you by analyzing your social media activity. It even lets you grow your own status as an influencer, ensuring you’ll attract the best partners possible: a bigger online presence means more hits for your content. As implied by the name, Kred is a great tool for improving your credibility. Once people recognize you and your content as trustworthy and worthwhile, you’d be surprised how quickly it grows.
There are many task management tools available these days. If you are looking for something simple yet effective, Trello or Evernote can serve you well. Trello makes teamwork easier with features like boards, lists, and cards. It’s an excellent way to organize and monitor writing, reviewing, posting, and sharing content. It also has a messaging board that allows team members to share ideas and data as well.
Another good idea is to use an Evernote, space where you can place all your ideas and give your team access to them as well. Simple to use and accessible on all devices, you can use it to access all your shared content from one place, even offline.
Using the right keywords can make or break your content. Of course, an input from an SEO expert might be needed to create a long-term keyword strategy. Still, there are tools you can use on your own to make sure what you write is relevant to and searched by your audience. These tools range from Google’s Keyword Planner to browser extensions like Keyword Everywhere and Ubersuggest, to more complex solutions like Moz or SEMRush. All these can help you find the most searched for keywords, as well as data on cost per click and search volume. A Yoast SEO plugin, in its turn, can help you make sure you indeed optimized your text and metadata for those keywords.
Now that you’ve discovered how to make your job as a blogger simpler and more effective, it’s time to apply what you’ve learned. Get the creative juices flowing and plan your next blog content strategy. But this time, let the tools do the hard work for you.