Coming Soon: Verified Twitter Accounts
It was only a matter of time, eh? Based on last week’s news regarding baseball manage Tony La Russa’s lawsuit against Twitter, Biz Stone and the gang have announced Verified Accounts – the beta version coming soon to a tweeter near you.
Verified accounts, where a person is ‘vetted’ to make certain they are who they say they are, are not new to the Web. However, they are usually only applied on sites where e-commerce activity is an option. Twitter looks to change that, and hopefully reduce their growing legal fees.
Verified Accounts will start as an optional feature for public officials, public agencies, famous artists, athletes, and other well known individuals at risk of impersonation. Oddly enough, businesses will not be included in the beta group.
When the product is rolled out, a special verified” seal will appear on the individual’s profile. There will be feedback opportunities for all Twitter users.
There aren’t many people out there trying to be me, and for good reason, but when verified accounts become more widespread, I’ll be jumping all over it. Our bet: everyone will be verified soon enough.
No word yet on exactly how the verification process will work.
Andrew G.R. is the owner of Jobacle, a career advice and employment news blog and podcast designed to make work better. Follow him on Twitter.
If implemented properly, this should help make significant progress toward weeding out the fake and spam accounts. It’s a shame that this is only a response to lawsuits. Lawsuits should not drive innovation.
Interesting. I actually would want to have my account verified as an individual but what about if this does grow, will it be useful for a single person to have maybe 3 twitter accounts verified instead of one? this would be good since some companies have different types of brands, for example multiple users from comcast has twitter accounts, how will they be thought of as ‘verified’