Top Women in Marketing Honored for Groundbreaking Strategies
Women’s History Month is a celebration of the remarkable contributions and significant accomplishments of women worldwide. It’s a chance to remember the brave women who have dared to push boundaries, shape industries, and change the world.
This year, the ’23 Class of the Top Women in Marketing Awards ceremonially acknowledged remarkable women. Among them was Lisa Matthews of ABC Company, Susan Walker of XYZ Company, and marketing consultant Sarah Mitchell. Their innovative work and strategies earned them accolades, serving as powerful examples of women shaping the industry.
Among the various focal points of the celebrations, Vanessa Mbonu, NAACP Vice President of Digital Marketing and Communications, discussed the real meaning of failure. She underscored its value as a reservoir of lessons and a stepping stone towards success. “Don’t be afraid to fail, but do be afraid not to try,” she said, emphasizing resilience, patience, and constant dedication.
Sue Dietrich, Stanley Brand’s Marketing Director, highlighted the importance of maintaining relationships and opportunities. She emphasized the value of open-ended communication and adaptability in today’s ever-changing business landscape. Her insights added a different perspective to the discourse, underscoring the role of patience and persistence in the market.
April Augustine of Gaming Laboratories International focused on self-appreciation and acknowledging one’s expertise. She argued that understanding one’s capabilities can not only boost self-esteem but also improve effectiveness in personal and professional life.
Aliah Davis McHenry from Bristol Myers Squibb encouraged people to be brave, believe in their skills, and maintain positivity. She emphasized hard work, consistency, and optimism as key drivers of success, underscoring the value of transformative thinking and innovative ideas in today’s evolving work field.
The Class of ’23 honorees embody tenacity, perseverance, and courage. They are shining examples, trailblazers in their respective fields. Their stories inspire us all to persist, to strive for success even when the odds are stacked against us, and to embrace the spirit of innovation. Such bravery in exploring new fields serves as a testament to their audacious spirit, making Women’s History Month a time of celebration, inspiration, and empowerment.
