So, you finally set up the blog you’ve been talking about at every family gathering for the last 5 years. Maybe you consider yourself a WordPress-wizard, a dabbler in the dark arts of internet blogging. Even if you are just a newbie, the sense of accomplishment in running your own website can be a huge boost. However, in the age of Twitter and Facebook, you have to find a way to stand out from the crowd of blogs and e-businesses clogging up the internet. Knowing the ins and outs of your WordPress platform can give you an edge in making your site more appealing to visitors. It’s worth asking yourself if you really are getting the most out of WordPress. [Read more…]
For as long as we can remember, WordPress has been the dominating content management system for website owners. It is complete with everything you need to build any website you desire; be it a blog, an ecommerce store, an affiliate site, and so on. Not only is it easy to implement and use, it also supports tons of plugins which you can use to provide additional functionality to your site.
It is so easy to use that even those without technical knowledge or web design experience can concoct professional-looking sites in a relatively short amount of time.
However, setting up your WordPress website is not a one-time activity. In addition to constantly updating your content, you should also check the integrity of your site’s database, security, and uptime.
To help you with site maintenance tasks, here are the top 5 powerful plugins you can count on. [Read more…]
In spite of WordPress getting some flak in recent times, one can’t deny that the platform is still huge. With more than 74 million web sites using WordPress, it’s only to be expected that developers continue to focus on making plugins for the platform.
This is both good and bad. On the one hand, there is an array of choices that can help make life easier for WordPress users. On the other hand, the plethora of plugins can easily confuse users, especially if you’re new to the game.
That’s why it’s awesome that those who have some knowledge of existing WordPress plugins create resources to share with those who can make use of them. Today, we’re sharing something created by Jamie Spencer: an infographic highlighting the best WordPress plugins for SEO, social, and CRO in 2015. [Read more…]
Why do you blog? Why did you start a blog in the first place?
You might have been an early adapter, with the idea of starting a blog purely for your own pleasure, but have reached the point where you want to make some money out of it. Or maybe you started a blog with monetization in mind from the get go.
Whichever the case may be, one critical element in creating a successful, profitable blog is to have a significant amount of traffic coming to your site every day. Not only that, you want the traffic to constantly grow from month to month.
With the proliferation of blogs today, it may not be that easy to garner as much traffic as you want; and unless you take certain steps to attract visitors – new and recurring – you probably won’t reach your goals.
One way to increase blog traffic is to create an events calendar. [Read more…]
WordPress plugins are always the talk of the blogging town. While there are countless plugins available, there are always those that are not really useful. Then there are those which are cool, but may not add much value to your blog. Of course, there are the plugins which any blogger would want to install simply because they contribute in one way or another – SEO, user experience, and social sharing, among other things. [Read more…]
Conversion rate is a very important metric you need to be analyzing and aiming to improve when building and marketing yourself, content and services through your blog. It is a measure of how effective your content is in getting readers to interact with you and your services, or whatever else it is that you want them to do. Whether it’s a share, email subscribe, purchase or comments. The targets are all up to you. The metric is calculated by dividing the total number of conversions by the number of visitors to your site or specific page.
Your entire blog’s purpose, reason for being and level of success can be summed up in this single metric. Bearing in mind that your targets and goals are entirely up to you. Another site’s key performance indicators may not be yours. Only you can measure your success. [Read more…]
As you grow and develop as a blogger or writer you will need to continuously focus on how you’re going to drive traffic by providing content readers find interesting. Your ability to spark conversations and get people thinking and talking about you, your brand or commentary is what will help create relationships and build authority. Authority in search engines or in the minds of your readers is not about how much content you can create but how much value you can squeeze into every encounter.
As bloggers, how do we provide value for our users and readers? Your answer will depend on what your goals are and what niches you’re serving, but in our field, engaging conversations have proven to be particularly valuable. This is the reason many marketers who have ventured into the world of forum building have enjoy success beyond what they could ever imagine. Since this form of communication offers a richer, more personal and direct experience for individuals seeking answers to questions and a desire to interact. [Read more…]
It’s hard to decide which paid WordPress plugins to actually invest in, especially since there are so many choices all over the internet. However, after scouring a list of “Best WordPress Plugins” blog posts, I narrowed down the selection a few that were recommended multiple times or had great online reviews. [Read more…]
Video has taken over the web, and according to Diode Digital, the average Internet user watches 186 videos each month. For those of us with easy access throughout the day to sites like YouTube, that number can grow exponentially. While, yes, you can easily embed some code into your blog post, there are many WordPress plugins designed specifically for video. From helping you share self-hosted videos to displaying videos from YouTube or Vimeo in a beautiful way, there’s something for everyone.
If YouTube is your go-to video site, this plugin will help you save time. You can search and directly embed videos, view analytics and even see what people across the web are saying about a video. Its settings page also allows you to automatically set defaults for videos you embed, and here are just a few:
- Hide YouTube logo while playing
- Show/hide related videos at the end
- Show/hide the video title and other info
- Show/hide annotations by default
- Loop video
- Force HD quality when available
Instead of copying and pasting HTML code, all you have to do is copy and paste the YouTube video URL into your post. That means no more messing around with code, and with the proper dimensions for video embeds set in the defaults, no need to edit that either. [Read more…]
Spam may be a delicious treat depending on who you ask, but in its digital form by way of your WordPress blog, not so much. No matter what you do, spammers will find your blog. Granted, you can easily blacklist IP addresses, but that doesn’t always keep them from coming back. When most people think of a spammer, they think of some person sitting behind a keyboard. However, with the power of software and sophisticated systems, many spammers are actually scripts or bots that automate the work which used to be done manually.
Akismet needs no introduction. Included in every WordPress install, it is the original comment spam blocker. According to its website, Akismet has blocked nearly 100 billion comments. Free for personal use, there are several paid plans to choose from, starting as low as $5 per month for businesses. For many bloggers, Akismet gets the job done, but it offers very basic functionality. [Read more…]