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November 5, 2014

4 Reasons You Don’t Get Organic Clicks

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Many people are under the impression that having a website, writing high quality content and boosting social shares will increase organic traffic to their website. With this mentality, you’re setting yourself up for disaster since you’re forgetting the fundamentals of SEO and how they relate to search engines.

get organic clicks

Many bloggers will agree that on-page and off-page SEO will dramatically improve your traffic while building your brand. If you’re not getting the results you feel you should, then you should implement these simple but effective strategies within your content. read more

October 31, 2014

How to Monetize a Personal Blog

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Although the spotlight is currently on blogs focusing on social media marketing, content marketing, and similar subjects, personal blogs are alive and kicking. There was a time when the idea that Facebook was killing personal blogging was being thrown about, but there are still many personal blogs out there; and while not everyone does not have monetization as the main goal, there is always that bonus if you want it. So why not monetize your personal blog while you’re at it?

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If you have a personal blog, and you want to monetize it, here are things you can do. read more

October 24, 2014

Crime and Social Media

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The average social media user may not face any issues with regard to crime. Trolling, sure. That’s what the Internet is for, right? Crime directly related to social media is not that common, though. Or is it?

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In recent times, however, studies have shown that there is a correlation between crime and social media. As early as 2012, the BBC reported that alleged crimes related to Twitter and Facebook have increased eight-fold in four years!

To be fair, the findings of various studies are not always negative. But when it does go wrong, it can get shocking. read more

October 18, 2014

Finish 2014 Strong by Implementing These 5 Tactics into Your Business

2014 is nearing its close. As we prepare to enter the final quarter of the year, it’s time to reflect on your company’s current standing. With an honest self-assessment, you can enter 2015 strongly with the right plans for improvement.

Every business has unique needs, strengths, and weaknesses — all of which you must assess as the year comes to a close. Here are five essential elements that offer benefits to almost any organization.

1. Improve in-store purchasing with POS software

POS software

Most businesses today have an e-commerce presence. Many e-commerce stores began as a mere supplement to their physical stores, but in today’s commercial arena, e-commerce is developing an ever greater share of the market.

Physical stores are falling behind. While this obviously means greater profits online, no one should make the mistake of neglecting the opportunity to modernize their brick-and-mortar store(s).  read more

October 17, 2014

Practical Tips on Selecting Payment Options for eCommerce Sites

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So you have an eCommerce site. You have great products to sell, and you know how to run a business. There are many factors to consider, and you’ve got them all covered.

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One thing that many eCommerce business owners are concerned with are payment options. This aspect of online stores can be problematic because of the very nature of the business: online shopping has to be able to offer customers different ways of paying for their purchases. Otherwise, your online store might lose business. read more

October 9, 2014

When Bloggers Need a Break From Blogging

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Blogging is easy, so many people say. But anyone who actually blogs to reach their goals and succeed knows that blogging can be a daunting task at times. While the definition of goals and success may differ from blogger to blogger, at the end of the day, one needs virtual elbow grease to get where they want to.

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That being said, there are times when bloggers need to take a break from what they do day in and day out. Office workers get the weekend off. They get weeks of paid vacation. Bloggers who work for themselves and/or do freelance work don’t get that luxury – unless they purposefully schedule a break. read more

October 6, 2014

How Does ISO 9001 Certification Affect Freelance Writers?

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No doubt, when you look for freelance writing jobs – as a blogger, content creator, or copywriter – you’ve come across the label ISO 9001. Many companies advertise that they have ISO 9001 Certification.

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What are the implications of this label for freelance writers? How does ISO 9001 affect you?

To start with, it’s better to clarify exactly what ISO 9001 means. read more

October 1, 2014

Quick Tips on How to Become a Great Writer

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great writer

Many aspiring writers – and bloggers – dream of publishing a novel that will become a great hit. Lindsey Stone has put her creativity to work in this way, and you can too. Great writers aren’t born great. They get that way through practice and determination. Here is a compilation of other tips to help you get your creative juices flowing. read more

September 22, 2014

The Intersection Between Reputation and Brand Marketing

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Editor’s note: This post was written by Kevin, an account director at Online Rep Management. He has been working in internet marketing and public relations for over 8 years. Kevin got his start working online in SEO, link building, and some affiliate marketing. Kevin is most passionate about helping good brands become online entities. Read more on Google+ follow Kevin on Twitter!

The relationship between reputation and brand is so tightly knit, it is difficult to separate them, or know where one ends and the other begins. Like love and marriage, it is difficult to have one without the other. Unlike the chicken and the egg, we are pretty sure which comes first.

brand marketing

Before a company can develop a meaningful brand, it has to garner a positive reputation from a loyal base of consumers. There are a number of factors that go into building a brandable reputation. Here are just a few. read more

September 5, 2014

Blogging and Time Management: Who Has Time to Blog?

You do have time to blog if you play your cards right. Blogging is one of those things that sounds easier than it is. If you’re starry eyed from the idea of monetizing your blog and enjoying passive income, or making millions like one of the rare YouTube sensations, it’s time for a reality check.

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Yes, you can make a decent living as a blogger but it takes a lot of time, skill, and commitment. However, the “time” part is what a lot of people struggle with. read more