July 5, 2007
Podcast 2007.1: The Return of the Blog Herald Podcast!
We’re pleased to announce the return of the Blog Herald Podcast with your host Matt Craven, the former editor of The Blog Herald. We talk a bit about what Matt has been up to, the iPhone craze, and about the 56 great risk takers that signed the Declaration of Independence.
You can subscribe directly to our podcast feed in order to receive our show each day that it is released. For iTunes users, you can subscribe directly via iTunes.
And now, on with the show. Notes after the jump….
May 21, 2007
StrongMail Systems, Inc. announced that Fotolog, a photo-blogging community with growth rate of one million new members every six weeks, has selected StrongMail to further enhance its member experience and accommodate explosive growth with a reliable platform for marketing and transactional email.
Fotolog generates a high volume of transactional email from member registrations and automatic notifications of blog posts, photo uploads and other community-building tools. Extremely popular in Latin America and Europe, Fotolog’s members have posted more than 200 million photos and 2 billion guestbook comments. Fotolog’s sharing and collaborative environment depends heavily on the reliable and prompt delivery of email to its 8 million members across 200 countries.
“As Fotolog drives explosive growth around the world, we are continuing to update our member experience in order to further build and realize the full value of our large and engaged member base,” said John Borthwick, CEO of Fotolog, Inc. “As we build one of the world’s largest social media networks at the intersection of digital photography, blogging and social networking, we need an email platform that can scale reliably, and StrongMail will play a pivotal role in keeping our community informed of new user-generated content and updated account information.”
May 4, 2007
In the short time I’ve been writing here at the BH, I’ve occasionally used my bi-weekly column to gripe about PR and the new age of the web we’re calling Web 2.0. In our haste to try to reinvent the press release, convince our clients to podcast their AGM or industry conference, and culling lists of “influential” bloggers in order to hawk the latest goods and services for our clients, we might be forgetting what public relations is truly all about: the client.
If it seems obvious, it bears repeating: our jobs as PR professionals is to satisfy the client. By this I certainly don’t mean that when the client wants a news release we say “What kind of distribution would you like on that?”, as often the wrong tools are employed in certain situations because PR professionals are unwilling to speak up against such practices. If one of our responsibilities is to make sure the client is getting value for our work, then it’s certainly worth talking to them about using the right tools for the job. But, I digress… read more
HungryFlix.com announced a new content distribution deal with Tempe DVD, a leading distributor of independent horror films. Tempe has provided ten independent films in high resolution 640×480 MPEG4 format to HungryFlix.com for online distribution as digital downloads. All files support playback on Apple TV, fifth generation iPods and on computers running iTunes.
HungryFlix.com CEO Brian Andrews said, “We are thrilled to provide independent producers and filmmakers with online distribution to the Apple TV. Independents now have the power to distribute their content to multiple devices at basically no cost. We feel that the benefits of this new model can not be understated and we look forward to more content partnerships.”
HungryFlix.com has also announced that its online distribution platform is now open to film festivals looking to add digital downloading to their offerings. The web startup will provide all hosting, bandwidth and payment processing for the film festival. The site’s standard profit sharing model in which profits will be split between the content provider and the online distributor will apply.
May 3, 2007
Remember Ellen Simonetti? She was the former Delta Airlines flight attendant who got fired for posting amusing pictures online of her posing provocatively in her uniform.
You are what you post on the Web. While it’s fun to share photos of your antics, it can also get you into a lot of trouble. A good rule of thumb is, if you wouldn’t want your mom or employer to see it, don’t post it on the Internet.
Seventy seven percent of recruiters use search engines to perform background checks on job candidates according to ExecuNet. Ten percent of hiring managers size up recruits via social networking sites, with a whopping 63% dropping a candidate because they didn’t like what they saw, according to CareerBuilder.
The answer to sharing pictures and videos and staying out of hot water is a new private file-sharing service Quickeo, which avoids uploading files to a public Internet site for all to see. Quickeo sends an email to your chosen friends’ inbox. The recipient of the email is immediately able to watch or listen to the multimedia file(s) using Flash streaming. “Quickeomails” contain no attachments.
Quickeo lets you share any file, any size (video, audio, photo, other) to anyone through email. Quickeo is a Microsoft Windows application. Only the sender of the Quickeomail needs to have the Quickeo application installed on his/her PC.
May 2, 2007
I often write about interesting social media tools and sites. In the age of user-gen and social networks, there is no shortage of places where people can express themselves. As media creation and consumption patterns change how are writers, directors, musicians, and actors going to sustain themselves? Will it be possible for content creators to bypass the traditional distribution system all together? Could they make a living with their creative efforts by harnessing the power of the internet?
Ccube announced the launch of its over-the-phone social network that lets members search for and talk to anyone safely. The service lets users link a Ccube username to their favorite connectivity device, including mobile and landline phones or VoIP services, thereby keeping personal phone numbers private. Ccube lets you connect with friends and business prospects on sites like MySpace, LiveJournal and eBay with the click of a button. Ccube helps members connect with likeminded people on the phone while maintaining both parties’ anonymity, encouraging members to discover and converse with new friends with confidence and ease.
“Unlike most Web-based social network sites, Ccube believes that people still like to make connections by picking up the phone and hearing a member’s voice,” said Mahesh Lalwani, CEO of Ccube. “However, up until now it has been difficult for people to feel comfortable sharing their phone number with someone they just met. Ccube has blended the functionality of online social networks with the convenience of one-to-one voice communication. It’s a safe and private way to ask someone a question on a topic of expertise, locate others with similar hobbies, or search for and meet new friends.” read more
April 25, 2007
As the class of 2007 finalizes their post-graduation plans, CollegeGrad.com, an entry level job site, and InterviewStream, an online interviewing site for college campuses, announced an exclusive partnership to deliver online video for college students and recent grads to assist in their job search.
This new joint platform will provide online video capabilities for video resumes, online interviewing and online virtual environments, such as virtual career fairs.
“We are excited about our new partnership with InterviewStream, which provides the most technologically advanced platform for online interviewing available today on the Web,” said Brian Krueger, President of CollegeGrad.com. “Any job board can host video clips produced and edited by job seekers. However our new platform integration will fundamentally change the way job search is conducted over the Internet and enable employers to see & hear recorded responses to certain interview questions online.”
April 19, 2007
HealthiNation, a New York City-based digital health network, announced that it will be a featured content partner on Joost, the world’s first broadcast-quality Internet television service. HealthiNation’s advertisers will be offered a range of interactive features such as interactive overlays, integrated video placement opportunities and other engagement oriented features.
Joost’s platform offers HealthiNation’s complete health video library, which features compelling digital bio-animation sequences, on-camera doctors and real-life patient experiences on a wide range of health topics like diabetes, pregnancy, cancer treatment, autism and nutrition.
“Online video viewers are looking for engaging and high-quality content experiences, which drives the need for flexible consumer platforms and great content.” said Raj Amin, HealthiNation CEO. “In this new environment, marketers need more tools to connect with this engaged and sophisticated video viewer, which is why we’re pleased to be working with Joost, which offers a slick consumer experience with a variety of features for consumer engagement.”
April 18, 2007
I’m a fan of remixes and mashups. A couple years back mashups exploded onto the scene. One of the most downloaded albums of all time is Danger Mouse’s Grey Album – a creative mashup of JayZ’s black album and the Beatles’ White Album. The Grey Album was plagued by copyright issues and couldn’t be officially released but that only fueled demand and massive downloads via p2p networks.
They often say where audio goes video follows. Bands were crafting their own master pieces via their desktop computers long before it was possible to edit video on consumer gear. But with the current explosion in user generated content, large numbers of people are spitting out content for mass audiences consumption. It seems likely that the next evolution in user-gen might just be found within in a remix / mashup environment.