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3 CRM Tools Ideal for Small Business

3 CRM Tools Ideal for Small Business


Businesses of all sizes are very fortunate these days as they have a wide range of web tools available to them. Some are free while the others require a small investment on a monthly or yearly basis.

Even small businesses can take advantage of the various software applications including the free blogging tools online to help them achieve their goals and sustain the business for the long term. Those that are slowly expanding should recognize their growing needs as well particularly with regards to keeping track of their sales, customers and overall progress. These also require more advanced applications such as the customer relationship management (CRM) tool.

Here are several of them ideal for small business owners.



The SalesForce CRM app lets users monitor their sales, manage contacts, leads and opportunities. It also has the ability to provide forecasts, analytics and notifications.

What’s great about this tool is that it can also connect with social networking sites such as Facebook, Twitter and LinkedIn.

SalesForce offers a pay-as-you-go plan starting at an affordable rate of $5 per month. More than 100,000 companies of all sizes are currently using this tool in their effort to collaborate with staff and grow their revenue.



StrideApp is more than just a CRM tool as it can also help with project management allowing users to collaborate on specific tasks. Specifically, it is an app that helps keep track of sales and works with gmail, dropbox and outlook.

For project collaboration, StrideApp lets users organize and store their files securely while it also provides analytics and insights into the progress of your business sales.

A free trial is available for 30 days to let users determine if it’s appropriate for their needs. Paid plans allow unlimited users while the free plan can accommodate up to 10 deals. Each Monday, users receive an email notifying them of deals they still have.

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Launched in 2012, this tool was created by a team of designers and developers.



Nimble is an efficient relationship manager that lets users monitor their contacts and helps them establish productive relationships. It’s a simple yet effective platform that organizes communications and collaborations and works with the most popular social networking sites such as Facebook, Twitter and LinkedIn.

This tool is most ideal for small business owners, freelancers, non profits and public administrations. Other than the PC, it is accessible via the Mac as well as iPhone and iPad.

A free trial is available for those who want to try out first the paid plan while the basic version is free of charge.

Businesses are also bound to benefit from creating their own website or blog. There are free blogging tools readily available that business owners can utilize to help them promote their expertise, products and services.

View Comments (7)
  • Hi,
    Do check out LeadSquared ( when you have the time. I think it could be added to this list. It addresses most of the common asks of a marketing automation solution and is priced for small business. LeadSquared works well with WordPress; it has a plugin for Contact Form 7 to get those leads directly into LeadSquared and a plugin to capture blog comments to lead. It also integrates tightly with Olark and GoToWebinar. The landing pages module has been rated very well.

    It also provides customers the option of using their own Mandrill or SendGrid account for email sending. The integration won’t affect lead scoring, link tracking, etc., as they are all captured and reported in LeadSquared.

  • Salesforce actually has joined together with Benchmark Email for a free and easy to use plugin for users both accounts. You get the traffic-generating and customer-engaging benefits of email marketing with which you can directly target your contacts with personalized email campaigns, newsletters, and whatever else you want to do.

    Email marketing is still the number one method of engaging with customers, so if you want to reach your contacts on a deeper level. Social media tweets and posts have to appeal to the world web, but with email marketing that lets you segment your contacts, you can send emails that contains what each specifically needs :)

  • I appreciate the way Salesforce can allow immediate communication with both inside and outside sales staff rather than play email or phone tag. I’ve integrated it with Jotform for an easy way to collect leads without having to retype them like we were doing before.

  • Apart from ones listed above I would urge readers to have a look at Onsite CRM ( ) .Its a wonderful small business CRM with some spectacular features like fast dailer ,auto emailer ,open API ,SMS & text Marketer and more at very affordable price.

  • It looks like you missed a leading CRM Tool… vTiger is also one of the leading CRM that is porviding its services across the globe..

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