The fundamental role of content is helping your brand to grow. However, in most cases, it becomes quite a challenge trying to gauge the impact of content not only on behavior but also on how your audience experiences your brand.
In this article, we will discuss six eye-opening tips for measuring and enhancing the impact of your content on your audience’s behavior and how they experience your brand.
[Read more…]It’s 2019 and quality content is still king, which is why blogging is still as valuable as ever today. More companies and large brands are turning to blogging to boost the marketing of their products and services. Many individuals, who started blogging as a side hustle, eventually built their own businesses from publishing content on the internet.
Having your own blog is beneficial besides it being a profitable venture you can embark on. Blogs serve as a creative outlet, perfect if you love writing and its craft. It is also a platform that you can use to talk about topics that you’re passionate about and let these reach a wider scope. You even have the potential to provide solutions and value in another person’s life.
The possibilities are endless when it comes to blogging! And if your interest is getting piqued, you may be asking yourself, “How do I start a blog?”
Blogging is more than just typing in words and sentences, and then publishing them online. There are actually processes behind the craft that can help you build a side hustle blog that is successful. Whether your goal is to earn money from blogging or spread the word about a topic or cause, you can create a system that can let you achieve that.
[Read more…]You crank out blog post after blog post.
And still – nobody seems to value the content you publish.
You know your stuff but you haven’t made a name for yourself (yet).
You need to establish your credibility but you don’t know how.
[Read more…]WordPress is by far the world’s most popular content management system (CMS). That’s in large part due to how easy it makes it for non-techie users to build a website on their own. With thousands of creative WordPress themes and plugins to choose from, it seems all so simple. However, creating a WordPress website is one thing—building a successful site is entirely another.
[Read more…]Have you ever gotten to the point where you are feeling burnt out on your current blogging focus?
You’re not alone.
If you are at this point, chances are, you have had a few thoughts about changing your direction. Assuming you have been at it a while, the thought of starting over can definitely seem daunting.
[Read more…]Sticking to a consistent content schedule is just like seeing your New Year’s resolution through – you know it’s good for you, but it becomes harder the longer you try to do it. As many marketers will tell you, the best solution to this hurdle is to create a content calendar. Not only will a calendar help you post more regularly, but it will also assist you in maintaining the quality of your content.
[Read more…]We live in a time where it seems like everyone and their mother runs a blog. In the United States alone, it’s estimated that there will be nearly 32 million bloggers by 2020! Whether it’s corporate business owners, food bloggers, fashion gurus, movie commentators, etc., anyone can write blog posts that can potentially be seen by the masses.
[Read more…]Blogging can propel you closer to your goals if done right. It establishes authority and leads potential clients to your website. It should come as no surprise that 53% of marketers consider it their top marketing priority according to Hubspot.
But blogging is more competitive than ever. Over 80 million blog posts are published every month according to data from WordPress. This number is only expected to grow higher as more people get Internet access.
You are worried, aren’t you? Worried that you’re wasting your time, worried that your blog won’t take off. Even though you studied and worked hard, you are not seeing the results you were hoping for.
The worst part? You have no clue why this is happening. After all, you did many of the things that experts were preaching. What’s the matter then?
Let me tell you a secret…
[Read more…]Is blogging dead? No. In 2019, it’s more relevant than ever. Blogging helps drive traffic to your website. As a result, it gets eyes on your content. If you aren’t getting visitors, you’re not getting your message, product, or service out in the world.
Check out any major site; chances are, they have a blog of some kind that’s relevant to their business or niche. Sites like Microsoft, Google, and Disney all run blogs even though they already have a large following. That’s because they know that blogging is an essential part of a strong social media presence.
[Read more…]
