We live in a time where it seems like everyone and their mother runs a blog. In the United States alone, it’s estimated that there will be nearly 32 million bloggers by 2020! Whether it’s corporate business owners, food bloggers, fashion gurus, movie commentators, etc., anyone can write blog posts that can potentially be seen by the masses.[Read more…]
Blogging can propel you closer to your goals if done right. It establishes authority and leads potential clients to your website. It should come as no surprise that 53% of marketers consider it their top marketing priority according to Hubspot.
But blogging is more competitive than ever. Over 80 million blog posts are published every month according to data from WordPress. This number is only expected to grow higher as more people get Internet access.
You are worried, aren’t you? Worried that you’re wasting your time, worried that your blog won’t take off. Even though you studied and worked hard, you are not seeing the results you were hoping for.
The worst part? You have no clue why this is happening. After all, you did many of the things that experts were preaching. What’s the matter then?
Let me tell you a secret…[Read more…]
Is blogging dead? No. In 2019, it’s more relevant than ever. Blogging helps drive traffic to your website. As a result, it gets eyes on your content. If you aren’t getting visitors, you’re not getting your message, product, or service out in the world.
Check out any major site; chances are, they have a blog of some kind that’s relevant to their business or niche. Sites like Microsoft, Google, and Disney all run blogs even though they already have a large following. That’s because they know that blogging is an essential part of a strong social media presence.[Read more…]
If you are a talent in the kitchen and you want to share your culinary thoughts with the world, you are probably thinking it’s time you start your own food blog. It’s the digital age, after all.
The good news is starting a food blog isn’t a difficult task. If you Google food blogs you’ll see plenty of others who are already sharing their wisdom and it has never been easier to get involved. Blogs are an affordable, simple way to spread your message.
For those accustomed to working in a traditional office setting, the idea of working from home is usually met with an array of emotions. Some people love the idea of being able to roll out of bed and skip the commute into work. Others worry they’d be too lonely and bored. But if you’re thinking about transitioning into blogging as a full-time gig, you don’t really have much choice. Ready or not, working from home is the most cost-effective and practical option.[Read more…]
When it comes to owning a category for your blog, the “nichier” the better. With so much content out there, it can be challenging to write about anything unique. But if you can zero in on your own one-of-a-kind voice and content, you’ll find a loyal following. Here are a few tips for making sure your blog continues to appeal to the not-so-masses.[Read more…]
Influencer marketing is expanding rapidly in the digital world. If you have been braving the digital sea long enough, you have probably heard of or even met a few influencers. The popularity of influencer marketing is rising simply because it works. According to a recent study, non-celeb influencers are 10X more likely to influence an in-store purchase than celebrity brand ambassadors.[Read more…]
E-A-T score is nothing new.
In the eyes of the all-powerful search engines, this concept first came to light in 2014 when Google’s Search Quality Guidelines leaked. As Google addressed this, we got a better idea of what the acronym was all about and how important it is in determining search engine rankings. [Read more…]