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Macroblogging is the New Black

August 26, 2009 by Thord Daniel Hedengren

2D638A12-67DD-48D4-A299-C095433D031B.jpgWoofer is a funny take on Twitter. Instead of limiting you to a maximum total of 140 characters, it forces you to write no less than 1400 character entries.

That’s right. There’s a minimum amount of characters.

Naturally, Woofer won’t be as successful as Twitter, and that’s not the point either. If it was, they wouldn’t spoof Twitter’s design and everything. The hint is in that flap in the top right, promoting Shuffletime. Woofer is nothing other than a fun site meant to garner some buzz for the developer. And what do you know, it worked!

Filed Under: News Tagged With: macroblogging, PR, Shuffletime, Woofer

Survey: UK PR companies slowly embracing blogging

July 14, 2009 by Andy Merrett

British public relations companies are still lagging behind in their use of blogging as a communications tool according to the Digital PR 2009 survey carried out by Bigmouthmedia.

Looking at the 100 leading British press and PR agencies, interest in social media and networking has improved over the past year and the number of agencies publishing blogs has doubled. [Read more…]

Filed Under: News Tagged With: Blogging, PR, Social Media, survey, UK

Apple Goes Behind The Scenes At Twitter

May 1, 2009 by Thord Daniel Hedengren

Curios about what the Twitter office looks like? Then this PR profile article by Apple features both a slideshow video, a small photo gallery, and a bunch of Mac-centric text. The latter is really a bit over the top, with whoever did this article going out of his or her way to focus everything on the Mac brand and how important it is to Twitter. That being said, the video and photo gallery is worth a look if you’re into that sort of thing.

Filed Under: News Tagged With: apple, Mac, PR, Twitter

Twitter Partners Launches: The Hidden Twitter Business Model

April 9, 2009 by Thord Daniel Hedengren

Twitter PartnersTwitter Partners is a company focusing on helping other companies utilize Twitter, as in doing PR and utilizing the platform. There are several companies that offer Twitter consultation, but as the name implies, Twitter Partners has got Twitter endorsing it. This means Twitter Partners should be able to build pretty cool applications and solutions for Twitter usage, since the fact that Twitter is backing the company should mean that they can have an ongoing dialogue with the developers. If nothing else, Twitter Partners are bound to get a nice flow of new clients – they already scored a couple of heavy names in Europe – because of this relationship. [Read more…]

Filed Under: Features Tagged With: featured, Federated Media, Peter Read, PR, Twitter, Twitter Partners

UK PR company launches Twitter business resources

February 19, 2009 by Andy Merrett

It seems the mainstream rush to jump aboard Twitter is everywhere, and while seasoned bloggers and tech geeks have been using the service for years, it’s as well to remember that many individuals and businesses are only just getting their heads around blogging, let alone microblogging.

There’s no shortage of information online about using Twitter, with UK-based PR company Punch Communications one of the latest to set up online resources to help new users get the most out of their tweets. [Read more…]

Filed Under: News Tagged With: business, Microblogging, PR, resources, Twitter, wiki

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