Should you Focus on Instagram Marketing for your eCommerce Business?

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Instagram marketing is something that many companies think about doing, but which not all businesses jump into. Part of the reason why this is true is simply because they do not know how effective it will be.

However, Instagram can be extremely effective for marketing. In fact, 60 percent of Instagram users find new products on the platform. Also, 80 percent of users follow a business on Instagram.
Statistics like these are very hard to ignore. This is because they demonstrate that Instagram is a crucial marketing channel for businesses that want to get the most out of their digital marketing campaigns.
Here are some great tips on how to use Instagram effectively to market your business. [Read more…]

Instagram Influencer Marketing Is A Billion Dollar Industry [Infographic]

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Instagram influencer marketing is taking the advertising industry by storm. It is no surprise that Instagram has become one of the fastest growing social media outlets. With more than 100 million users, the end of the growth is nowhere near over. As more features get added and businesses throw their hat into the Instagram ring, the dollar signs keep adding up. [Read more…]

How to Raise Your Instagram Game for Your Blog

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Instagram is one of the most popular social media channels at the moment. With different features focused on helping users share their visual content to followers, the platform allows businesses to build a more vibrant community to engage with their respective brands.

In fact, the Instagram train is more than picking up steam. The number of brands predicted to use Instagram as part of their social media strategy in 2017 is 70.7%, edging out Twitter for the top spot. [Read more…]

5 Instagram Tools to Help You Get More Blog Visitors

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With over 500 million monthly active users, bloggers and marketers continue to increase their adoption of Instagram in their promotion strategies.

According to statistics, about 48.5% of businesses use Instagram for marketing, and this number is expected to increase to 70.7% by the year 2017. Moreover, 75% of users interact with brands and visit their websites – making Instagram one of the best social media vehicles for increasing blog traffic. [Read more…]

Easy Tips for Bloggers to Make Insta-Dough on Instagram

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Social media is more of a time suck than a moneymaker for most people, but not you. You know that with a little research and a lot of hard work, you can make social media work for you. It’s a brave new world out there, and technology has forever revolutionized the way we socialize, shop and, most importantly, make money.

5 Top Earning Blogs to Inspire You

If you’re ready to take your blog to the next level, here are tips for making your Instagram account one of your best moneymakers. [Read more…]

How to Use Instagram to Boost Your Blog Followers

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As a blogger, social media is probably the most effective channel for reaching a larger audience. Truth be told, optimising for search engine traffic is not the easiest and cheapest thing to do, especially for new blogs. Websites take weeks to be indexed for new search terms – let alone reach page one where all the traffic is. But through social media, you can dramatically increase your blog’s visibility and get significantly quicker results. [Read more…]

“Instagram Husband” Goes Viral

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At this point, you’ve already seen “Instagram Husband.” Right? If not, you’ve been living under a rock for the better part of a week. “Instagram Husband” is a parody of our social media culture, making fun of our obsession with taking pictures of… well… everything. From ourselves (in awkward poses) to our food, we’re a culture of people who are obsessed with documenting every part of our lives.

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Pushing Products Ahead of Black Friday

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If you’re on any popular social media platform, the chances are that you’ve already seen brands pushing products ahead of Black Friday. There’s really no escaping it, especially since shopping online for great Black Friday deals is growing in popularity, making it a genuine alternative to actually walking into a brick-and-mortar store. They times they are a-changin’.

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Unusually Useful Social Media Stats for Bloggers

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While SEO continues to refer the most traffic to sites and blogs, social media is not far behind. In fact, in December 204, social media has usurped SEO as the top referring channel to websites with 31% of referral traffic coming from Facebook, Twitter, and the like.

While the sample size is small, this study is nonetheless indicative that social media has become a marketing conduit for bloggers to help not only drive more traffic to their blogs, but also increase your conversion rate or ROI!

If you’re still stuck with your ways of optimizing your blog for search engines, maybe it’s time to change with the times by including social media as part of your marketing agenda. To help guide you which tools to use or focus on for this channel, the social media statistics featured below should give you a better understanding on the kind of marketing strategy to prepare for.

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