Why Bloggers Need to Understand Google Rankbrain

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Ranking well in Google search results is very important to having a successful site. It does not matter how good your content is, if no one is able to easily find it. It is possible to create your content a certain way that it will rank higher in search engine results. While there is no set and clear way to figure out how Google ranks sites, we do have some some information that gives us a general picture. There are three likely sources that Google uses in ranking: back links, content and Rankbrain. While figuring out back links and content is easy, Rankbrain has left many people scratching their head.
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New School SEO: At Least One Thing You Didn’t Know (Guaranteed)

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I think search is a seriously exciting place to be right now. 2012 has seen some of the most aggressive Google algorithm updates of all time; a lot of SEOs were hit hard, and as each update was released some form of mini-riot followed. But while anger towards Matt Cutts (Google’s human shield) ensued, I couldn’t help but feel that SEO was returning to the open field that it once was. SEOs dropped out in favour of other things, they decided that Google was on a mission to destroy organic rankings and that Google owed them for all of those useless links and cookie cut content they had created; a quick look at any of the comments on SEroundtable shows that SEOs are just giving up.

But for me, SEO now more than ever is about hording knowledge, it’s about grabbing as much as you can and stuffing it into your brain so that you can develop – through management or being hands on – the perfect user/search focused website. So that is what I’m bringing to you today, knowledge bursting new school SEO best practices that will make you smarter than the next guy. [Read more…]

Search Engine History

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Ovewr at Performancing a new infographic about search engines has been released by the Infographiclabs team. After the detailed Google History graphic we recently published, this new infographic takes a look a the different search engines there have been in the last 20 years. A trip down memory lane for everyone who’s been online longer than 5 years now. You can view the complete infographic at Performancing.

Bing and Google start to index public Twitter feed

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We’ve already reported that Microsoft’s Bing search engine had started indexing prominent Twitter users’ tweets, but now Twitter has announced official support for indexing of tweet content by both Microsoft and Google.

Microsoft has announced that it now has access to the entire public Twitter feed and have launched a beta of Bing Twitter search (US only at present). [Read more…]