Hidden Gems in the Video Game Blogosphere

by

Popularity is of utmost concern for many bloggers. Top search engine rankings lead to more visitors, which can lead to a sustained fanbase. Just like in the print world, broader readership equates to greater potential revenue. However, popularity isn’t a direct measure of quality. In the video game realm, some of the best blogs fly under the radar. Below is a handful of high-quality, low-visibility blogs on gaming. [Read more…]

How to Get Started With the Ghost Blogging Platform

by

If you’re looking for a new way to publish your content, you might want to consider using Ghost instead of other, more featured blogging platforms. It doesn’t try to be a jack-of-all-trades. Instead it focuses on publishing and displaying content – which offers some benefits for a savvy blogger.

What is Ghost?

The Ghost blogging platform is the brainchild of John O’Nolan. Ghost was first conceived in 2012 in a blog post while O’Nolan was working for WordPress on the User Interface team. He felt WordPress had moved away from its blogging roots to focus more on its functionality as a content management system. Something simpler and more elegant seemed like a solution that was increasingly needed as WordPress became more than just a blogging platform. [Read more…]

5 Tips for Creating More Timely Content for Your Audience

by

As you look for ways to enhance your blog and increase engagement with readers, you should be exploring new blogging strategies and techniques. In particular, it would be wise to prioritize relevancy and publish more timely content that strikes a chord with readers in the moment.

5 Tips for More Timely Content

When it comes to blogging, there are two types of content that perform extremely well: evergreen content and timely/newsworthy content. And while each has its own benefits, timely content is extremely valuable when you’re looking to drive traffic and backlinks. But even more so, it increases engagement.

Even if you normally stick to evergreen topics, it’s not as hard as you think to switch gears and begin publishing timely content. Here are some tips you might find useful: [Read more…]

How to Alter Your Blogging Strategy for Changing Trends

by

Blogging is always in a state of flux as new technology and trends emerge each and every year.

While there are certainly many time-honoured blogging strategies that continue to drive solid results for bloggers, it is also important to consider the current trends to ensure that your blogging strategy is optimized as much as possible.

The key is to give weight to the trends that seem to be here to stay, like the ones below. With that in mind, here are four things that bloggers should change with regard to their current blogging strategy.

How to Alter Your Blogging Strategy for Changing Trends Click To Tweet

[Read more…]

The 5 Best Ways to Learn How to Improve Your Blog

by

It’s not hard to build a blog, but it is hard to improve a blog and refine it enough to cultivate an audience and make money. You may be able to put together a basic website in a matter of minutes, but you could spend years writing new articles and never see a single blip of increased traffic.

This isn’t a reflection of your personal ability or your potential; you may be a talented writer and an insightful web designer, but if you don’t know how to target an audience, how to build reader loyalty, and how to consistently offer better content over time, you won’t be able to succeed. [Read more…]

Online writing: How to be a Successful Freelancer

by

The freelance economy is growing and with modern technologies, you can be a successful freelancer. Online writing offers you a great chance to earn more money and get out of debt. You can be a freelancer even if you have a full time job. In fact, you can use the additional income to settle your student loan payments, credit card payments, car loan payments, etc. [Read more…]

5 Corporate Blogs that Bloggers Can Learn From

by

As a blogger and/or website owner, it’s your job to make sure that you’re always learning and keeping up with industry trends. Blogs can be major game-changers for businesses of all sizes. They provide a foundation for SEO and also establish leadership in certain areas.

One of the best ways to launch a successful blog is by following the example of industry leaders and corporate giants who have built their reputations by being great at what they do. More often than not, they’ve cultivated a decent-sized audience based on the valuable content they provide. [Read more…]


How to Create Killer SEO Content on a Budget

by

Do you like a side serving of science with your SEO content tips? If so, Search Engine Land’s periodic table of SEO success factors makes for an interesting read. It’s not so much science, more SEO tips presented in a ‘sciencey’ kind of way, but it does tell you all you need to know about the importance of kick-ass content. As you can see, the very first element on this periodic table is quality content, which shows just what a huge impact it can have on your search engine rankings. In fact, creating good content is probably the most important off-page SEO factor there is.

Creating good content is probably the most important off-page SEO factor there is. Click To Tweet

[Read more…]

How Dedicated Servers Boost the Performance of A Business Blog

by

Running a successful blog requires more than just knowing how to write content and how to communicate with your readers. In fact, many successful bloggers might say that the ‘technical part’ of their project probably had a bigger impact on their success compared to the content they provided to their visitors. Regardless what sort of blog you are hosting, there is one thing for certain – as you gain more popularity, you’ll need to revise your hosting plan and consider paying more for better services and hardware resources. But what is the best money can get? The answer to this question is, surprisingly, quite simple – dedicated server hosting. [Read more…]

The Ultimate LinkedIn Cheat Sheet

by

Facebook may have 1.7 million users, Twitter 313 million, and LinkedIn “only” 106 million, but any self-respecting blogger or content marketer knows that the last network cannot be ignored. That is, if you want to build a professional brand that will help cement your credibility in your chosen field.

The general consensus is that LinkedIn is the professional’s social network, something which anyone can surmise with a perfunctory look at the platform.

It is thus a pity when new bloggers – or some experienced ones – fail to take advantage of LinkedIn. Sure, they have an account. They fill out their profile. And then they leave it at that. Perhaps they check in once a month or so – when they get a connection request or when someone endorses them.

If this is you, then you are missing out on the benefits that LinkedIn can bring you and your blog. [Read more…]