Microsoft Apologizes for Amy Winehouse Download Tweet

by

The Twitter account of Microsoft’s Xbox (@tweetbox360 ) tweeted “Remember Amy Winehouse by downloading the ground-breaking ‘Back to Black’ over at Zune,” and stirred a lot of negative reactions.

"Tasteless beyond belief" says one about @tweetbox360's "tribute" tweet to Amy Winehouse.

Ranging from sarcastic advice to “stay classy” to being called a “contender for stupidest tweet of the day”, the tweet has forced Microsoft to issue an apology. “Apologies to everyone if our earlier Amy Winehouse ‘download’ tweet seemed purely commercially motivated. Far from the case, we assure you.”

[Read more…]

Facebook, Microsoft Declare War Against Child Predators

by

One doesn’t attract 600 million plus users without picking up some of the worst scum along the way. Fortunately it seems as if Facebook is teaming up with Microsoft in order to catch child predators using the social giant’s website.

Facebook is joining Microsoft in the National Center for Missing and Exploited Children’s PhotoDNA program to combat child pornography. NCMEC’s program, using image-matching technology created by Microsoft Research in collaboration with Dartmouth College, gives online service providers an effective tool to take more proactive action to stop the distribution of known images of child sexual abuse online. (Official Microsoft Blog)

According to the NY Times (who first broke the story), PhotoDNA basically converts the image into a black and white photo, then chops them into smaller blocks.

Using certain measurement tools (which understandably they decline to elaborate upon), PhotoDNA is able to determine if certain images are indeed exploiting children.

Microsoft is apparently giving away this technology for free, and is trying to convince competitors (i.e. read Google) to adopt their technology (which they have already tested using Bing!).

Creating a safer environment for children seems to be a recurring theme for the social giant, and hopefully more companies (like Flickr, Twitter, etc.) will consider implementing PhotoDNA in order to root out child predators from the social universe.

Image Credit: NY Times

2nd Most Popular Facebook App? You Wouldn’t Think So

by

Microsoft Live Messenger LogoFarmville might be the most played game on Facebook with 16 million daily users, but some visitors might be interested to know that the 2nd most popular application isn’t a popular game or gift sending app, it’s Microsoft’s Windows Live Messenger Facebook application.

ReadWriteWeb reports that 9 million Live Messenger users are currently logging into Facebook and then chatting to their friends through the application, rather than using Facebook’s own chat application.

The application is a smart move for Microsoft who may be able to etch out a name for themselves by providing the type of chat functions users fail to love on Facebook.  It could be a great way for Microsoft to introduce their own users to Facebook, while possibly rolling out new features that could provide a further social network reach for the company. [Read more…]

WordPress Assimilates Windows Live Spaces

by

Automattic (the company behind WordPress) has just announced that they have been anointed by Microsoft (yes, that Microsoft!) to become their default blogging platform, replacing Microsoft’s home grown creation (Windows Live Spaces).

We’re excited to announce that WordPress.com is now the default blogging platform for Windows Live Spaces users. We’ve worked with our partners at Microsoft to create a simple migration service for Spaces bloggers to easily bring all their posts, comments, and photos to WordPress.com.

Over a six month period, beginning today, Windows Live Spaces users will have the option to move their blogs to WordPress.com. To make this possible, we’ve created a brand new importer for Windows Live Spaces to WordPress.com. New Windows Live users will also be offered a WordPress.com blog when they choose to create a new blog. (Official WordPress Blog)

This is a smart move by Microsoft, who was unable to convert Windows Live Spaces into a viable competitor against Google’s Blogger, let alone other platforms like Posterous and Squarespace.

Windows Live Spaces currently has 30 million users (note: how many are still active is uncertain. UPDATE: 30 million active users according to Jeff Kunins from Microsoft), which should help Automattic compete against Blogger who currently reigns as king of the blogging platforms (at least according to Compete and Quantcast).

By partnering with WordPress, Microsoft can focus on areas of strength (like Bing!) while at the same time forging alliances against an old foe.

It will be interesting to see if Automattic forges a deeper relationship with Microsoft (note: think WordPress for Windows 7 Phone), although for now WordPress’s status as a corporate CMS just went up a few notches.

Update: Post updated (see second paragraph after block quote above).