If you’re aiming for a lifestyle blog and you already know what content goes into it, the next absolutely necessary element you must have are clear, crisp and beautiful photos. Lifestyle blogs are always visual. It’s the pictures that sell as much as what you’re writing about. To attract followers, you should learn how to shoot and take professional-looking images to go along with your content. [Read more…]
Chances are that you’ve encountered a meme in one form or the other, even if you’re not aware of it. As a matter of fact, it is nearly impossible to be an Internet user and not know what memes are.
A meme can be a photo, a song, a short video, an animation or a GIF that contains ironic and yet comical messages. The text is used to provide commentary to a picture or any other meme format and the combination of the text and images is what makes a meme funny. Although their main goal is to amuse, memes can be used for a wide array of purposes, including marketing. [Read more…]
When it comes to education, a lot of schools and curricula often struggle and find it hard to incorporate new and modern things in their system. While there might be some exceptional universities or schools that are quick to update their educational systems to the current digital standards, often these are private schools or Ivy Leagues. Of course, this depends on where you live, but more often than not, most school curricula lack blogging and SEO in their plans.
The traditional way of doing business consists of several steps. You decide on a product you want to sell, you source a supplier for that product, you purchase several units of the product, you maintain inventory, and you sell that product (at a markup, of course) to your customers. But what if you buy too much and you can’t sell them? What if you don’t have the physical space to maintain inventory? [Read more…]
If you or your clients are involved in the software-as-a-service (SaaS) industry, you probably already know this: Today’s global SaaS industry generates about $288 billion in revenue and is expected to grow to $383 billion by 2020.
You’re probably also aware of the unique challenge that SaaS marketers face: proving to their current and potential customers that their “rented” service is worth an ongoing monthly fee. In addition, SaaS and the cloud it lives in are both relatively new and full of tech-related details and processes that may not be commonly understood by their average customer. [Read more…]
I used to work a traditional 9-to-5 office job, and it has its good and bad sides. On one side, I experienced job security, work benefits, scheduled time off, and a level of comfort that my freelance career doesn’t allow for. On the other side, that job security made for a pretty boring life, and it grew old fast. That’s why I began focusing more of my attention and time toward freelance projects, until I successfully launched my blogging and writing career. [Read more…]
When you are starting a new blog, one of the very first things that you will have to do is select a new domain name.
This may seem like a very small and largely inconsequential decision that you have to make, but in reality, it’s one of the most important decisions that you can make as you begin your new blog. [Read more…]
Upon setting up your WordPress site, your mind is racing with the gamut of things you want to do with your site. What products will you be selling? What kind of design you want your site to have? What blog post topics do you want to publish on your blog? Who will write for your blog?
While all these things are equally important, questions that get lost in the shuffle are the following:
- How can I protect my site from malware and hackers?
- What’s the best way to get rid of comment spam?
- How should people reach out to me if they have problems with the site?
- What should I do for Google to index my site?
- How can I make my site load faster for the sake of my visitors?
From the untrained eye, you’d think these questions have nothing to do with making money on your blog. However, at closer inspection, all these questions affect the bottom line of your website. Without am efficient website, for instance, almost a quarter of your visitors will leave your site (especially if it loads longer than four seconds). Also, you won’t have visitors at all if people can’t find you on search engines.
Therefore, before thinking big about your WordPress site or blog you built, you need to download the most important WordPress plugins below first before anything else.
If you’ve been blogging for a while, the prospect of monetizing your writing has likely crossed your mind once or twice. Fortunately, getting the ball rolling here isn’t overly complex. Most bloggers start by writing posts focused on affiliate marketing. If you have been doing this for a while, a logical next step might be to launch a full e-commerce store. [Read more…]
For the quintessential digital marketer, his day looks something like this. There are screens all around him. From his pocket to car to office to home, he is probably looking onto a digital screen. And most of the time, he is likely to come across video content. With 55% of the population watching video online every day, a video is no more one piece of your overall marketing plan, but it needs its own marketing strategy altogether. With relevance to this data, we can easily bet that videos are indeed a huge part of an internet user’s experience and expectation. To rephrase it, they are an absolute must have in the marketing strategy. [Read more…]