Making your website accessible and easy to navigate can be the difference between retaining visitors and losing them to other sites. Strong, well-designed cornerstone content is a major factor in keeping traffic on your site and improving your customer experience. This content can also help you improve your SEO, which will boost your place in search results and bring more viewers to your site. If you don’t already have well-written and designed cornerstone content, start today so you don’t miss out on the benefits it can bring to your business. [Read more…]
Across today’s digital landscape, there are blogs designed specifically for male and female readership. Outlets like Bustle and Refinery29 caters heavily to a predominantly female audience, whereas Thrillist generally addresses a male demographic.
But male-dominated sites, and even sites that consider themselves gender neutral like the Infatuation and The Points Guy, should consider adding more female-driven content to their overall editorial strategies.
Why is it so important to create more inclusive content that sparks female readership and engagement? Well, in addition to men and women gravitating toward different types of online content, men and women also behave differently after reading content that resonates. 76% of women use social networking.Why is it important to create content that sparks female readership and engagement? Find out here: Click To Tweet
Google search engine algorithm has incorporated numerous signals that are monitored, in order to rank web pages, hence you need to understand which factors are more respected by search engines because they make the difference between success and failure of SEO techniques. The most important areas that White Hat SEO techniques focus on are; [Read more…]
Domestic violence can bring a lasting trauma to victims particularly the young ones. It can lead to a low self-esteem, hatred towards other people, depression and worse, it can prompt the victim to take his or her own life notably if they don’t get help and the right support after their horrible experience.
Thankfully, many organizations exist today with a goal of helping domestic violence victims cope with the trauma and eventually move on with their new lives. Most provide assistance in various forms such as hotlines which parents and victims can use to report incidents or just to share their stories to ease the emotional burden they feel. They also provide shelters and other facilities where victims are housed while they are on the recovery process. [Read more…]
The principle of Occam’s Razor states that the simplest answer is most likely the correct answer. This truism may be applied to nearly anything in life, including the blogging arena.
How would we simplify the components of a successful blog? Surely there must be a formula that will work for anyone, right?
And there is … sort of. It’s not so much a precise formula that consists of clear steps to follow, but more a particular personality trait that every highly successful blogger has managed to identify and express in his or her commentaries. [Read more…]
Most bloggers try to stick to familiar territory for obvious reasons. If you’ve had experience in a given industry or education to back your writing, it’s easier to come up with new topics and you can write them fluidly without needing to stop and research new information every few sentences. However, there’s an advantage in extending your reach to topics you’re not familiar with—as long as you have the right approach.
Writing Unfamiliar Topics
When you write about topics you don’t understand or haven’t written about before, you need to make sure you come across as authoritative and get your facts straight; otherwise, you could damage your reputation. [Read more…]
Blogging with multiple contributors is a great way to keep a site full of fresh content, present different viewpoints, and encourage discussion from readers. But it can also feel like nailing jelly to a wall when trying to get all the contributors working together. Someone might start a post and leave it unfinished in the content management system without a word, while another makes a change to the material design of the site without letting the others know. It’s a problem for all involved even though everyone had the best of intentions. Following are some excellent collaboration tools to prevent frustration and keep the good content flowing. [Read more…]
The job market is tight. With so many talented individuals gunning for the same job, it will only leave a couple of people with a job, and the rest is looking off to try their luck at another vacancy. The process can get tedious especially if you have been applying for days and months with no end in sight.
However, instead of just watching your competition get hired for your dream job from popular job boards, find a proactive way that allows you to hold a distinct advantage over others in the market and increase your chances of getting hired.
I’m talking, of course, about blogging.
When done correctly, blogging is a job in and of itself. But not all people dream of blogging as a full-time job. Some view it as a way to earn extra on the side and complement their earnings. In this case, therefore, you can leverage blogging so you can get ahead with your career.
The main goal of leveraging blogging to get a job is to attract your target clients in the hopes of impressing them with what you’ve written and published. More importantly, employers now screen applicants based on their social media activities and online footprint. This shows how a professional and client-friendly online presence can determine whether or not you will be accepted for the job.
Below are tips on how you can do this:
If you want to make sure that your blog or website is going to stand out from the rest and rank well within the search engines, you will need to stay on top of the SEO (search engine optimization) trends that will be gaining some force behind them throughout 2017.
Turn to Experts for Help
Too many people have made the mistake of trying to wing it and do all of their SEO work on their own. In many cases, this did not work out too well for them. They were not seeing the amount of traffic that they need in order to see positive results in their business. [Read more…]
Martha Stewart has been the go-to expert on all things domestic for several years. From cooking and gardening to home decorating and crafting, it seems as if she is naturally good at everything she does: even blogging. So, how did Stewart slowly become one of the most effective bloggers on the web? [Read more…]