October 24, 2014

Crime and Social Media

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The average social media user may not face any issues with regard to crime. Trolling, sure. That’s what the Internet is for, right? Crime directly related to social media is not that common, though. Or is it?

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In recent times, however, studies have shown that there is a correlation between crime and social media. As early as 2012, the BBC reported that alleged crimes related to Twitter and Facebook have increased eight-fold in four years!

To be fair, the findings of various studies are not always negative. But when it does go wrong, it can get shocking. read more

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The Best Content Marketing Strategies Bloggers Should Focus on in 2014 & Beyond

This is a great year for content marketing as more bloggers and brands begin to truly understand its value as well as the quality and creativity required to make it work and engage and entertain audiences. Major brands like Chipotle and Microsoft are raising the bar for what passes as marketing and branded content while bloggers like Pat Flynn and Neil Patel also prove the real meaning of quality content and responsive community management. While “content marketing” may seem to be a new concept to many, it has actually been around for more than a decade. Certainly the most basic form of content marketing began as merely blogging and anyone a decade ago with a consistent flow of content stood a chance of making it big. However, now with the barrier to entry practically eliminated, almost anyone with an internet connection can start pushing content for the world to consume; on the basis of fun or for profit.

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With this explosion of volume in content being both produced and promoted, the web has gotten very noisy and average content for the most part is being ignored. Bloggers and other content producers will need to step their game up, recognizing and employing what’s proven to work along with a little tenacity to push the limits and status quo and try something new. read more

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October 21, 2014

Why Writing a Good Outline Matters

Editor’s note: This post was written by Steve Aedy, a freelance blogger and a content writer at FreshEssays – company that helps with writing and editing issues. Steve is addicted to literature and essay writing, he also likes to craft useful blog posts. You can contact him on G+.

When faced with the task of writing an essay, a blog post, a novel or a story, even the most experienced writer can become overwhelmed with the process of organizing their thoughts into prose. An outline can be a writer’s greatest tool for structuring ideas and arguments, and the better the outline, the easier and more fruitful the writing process.

writing a good outline

There are many benefits to writing a good outline. Here are some of them. read more

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October 18, 2014

Finish 2014 Strong by Implementing These 5 Tactics into Your Business

2014 is nearing its close. As we prepare to enter the final quarter of the year, it’s time to reflect on your company’s current standing. With an honest self-assessment, you can enter 2015 strongly with the right plans for improvement.

Every business has unique needs, strengths, and weaknesses — all of which you must assess as the year comes to a close. Here are five essential elements that offer benefits to almost any organization.

1. Improve in-store purchasing with POS software

POS software

Most businesses today have an e-commerce presence. Many e-commerce stores began as a mere supplement to their physical stores, but in today’s commercial arena, e-commerce is developing an ever greater share of the market.

Physical stores are falling behind. While this obviously means greater profits online, no one should make the mistake of neglecting the opportunity to modernize their brick-and-mortar store(s).  read more

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October 17, 2014

Practical Tips on Selecting Payment Options for eCommerce Sites

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So you have an eCommerce site. You have great products to sell, and you know how to run a business. There are many factors to consider, and you’ve got them all covered.

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One thing that many eCommerce business owners are concerned with are payment options. This aspect of online stores can be problematic because of the very nature of the business: online shopping has to be able to offer customers different ways of paying for their purchases. Otherwise, your online store might lose business. read more

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October 16, 2014

Want an Insanely Successful Blog? Perfect Your Process, Focus Less on the End Goal

Firstly, I know the headline seems counterproductive but there’s great truth to fact that many of us have been fighting for success with the wrong attitude and game plan. There’s tons of literature online regarding visualizing your objectives and end goals and always keeping a positive attitude about whatever it is we hope to achieve. Negativity destroys dreams and every negative thought we entertain from within ourselves and the people around us, subtracts something from our progress. We’ve got to stay focused and keep the dream in sight, whether it’s acquiring that million dollar mansion,  launching the next Facebook or building a high earning and insanely popular blog. While positive thinking and maintaining an optimistic attitude to whatever we’re doing has great merit, there’s a vital set of instructions missing from the practical application of goal setting and achievement.

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Though many through being positive and focused have indeed achieved massive goals, there is an even greater number of us who are still struggling and will continue to struggle until we change our game plan. Blogger burnout, depression, hopelessness and frustration can be a thing of the past if we change our attitude towards the small steps we must take on our journey to success. Indeed, the cliche, “it’s not winning that counts, it’s the journey” will have more meaning to you after reading and executing this. read more

October 14, 2014

Leverage Easy Offline Marketing for Your Online Business

Editor’s note: Editor’s note: This post was written by Rohan, who creates digital master plans at E2M Solutions for companies seeking advanced search marketing services. He also works on mobile UX improvement for startups and sui generis brands at OnlyDesign.org. Hit him up on Google+  for a chat on any of these areas.

offline marketing

“Online marketing will wipe out traditional marketing.”

“Digital is the future of marketing.”

“Offline marketing is for dead brands.”

These are common doomsday predictions about offline or traditional marketing that have been parleyed around endlessly in the last decade. The trouble is, these ‘predictions’ do not explain the fact that brands still spent only about 21% of their marketing budgets in 2013 on digital marketing. 2014 is expected to see that number going up to 24.6%. read more

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October 10, 2014

Optimizing Work on a Mobile Device

A lot of freelance writers and bloggers have their preferred working space, where their productivity is optimal. There are times, however, when we need to be out of the house or on the road, for one reason or another.

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If you can postpone work for those periods, then good for you; but what if you absolutely need to get an article done and emailed before you get home? What if you need to publish a post in an hour, and you can’t get to your computer on time? You may have your data stored in a flash drive, but how do you access it with minimal hassle? read more

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October 9, 2014

When Bloggers Need a Break From Blogging

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Blogging is easy, so many people say. But anyone who actually blogs to reach their goals and succeed knows that blogging can be a daunting task at times. While the definition of goals and success may differ from blogger to blogger, at the end of the day, one needs virtual elbow grease to get where they want to.

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That being said, there are times when bloggers need to take a break from what they do day in and day out. Office workers get the weekend off. They get weeks of paid vacation. Bloggers who work for themselves and/or do freelance work don’t get that luxury – unless they purposefully schedule a break. read more

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October 6, 2014

How Does ISO 9001 Certification Affect Freelance Writers?

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No doubt, when you look for freelance writing jobs – as a blogger, content creator, or copywriter – you’ve come across the label ISO 9001. Many companies advertise that they have ISO 9001 Certification.

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What are the implications of this label for freelance writers? How does ISO 9001 affect you?

To start with, it’s better to clarify exactly what ISO 9001 means. read more

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